The book, Advertising Design and Typography by Alex W. White is not the newest version on the market but yet filled with everything a Designer in Typography and many other areas of design would need to use. It's got the info that really helps you understand and succeed in this profession.
in a career of advertisement
Information About The Author:
Alex W. White, professor of graphic design at the Hartford Art School at the University of Hartford, specializes in publication design. Author of the bestseller How to Spec Type, he lives in New York City.
Title: Advertising Design and Typography
Author: Alex W. White
Publisher: Skyhorse Publishing
Imprint: Allworth Press
Published: 1 November 2006
Dimensions: 8.75 x 11.50in.
If you're interested in learning more, please follow the link below:
Allworth - Advertising Design and Typography by Alex W. White
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